It’s safe to say Social Media is here to stay and should be an integral part of every Realtor’s business. But many Realtors spend endless hours putting content out without receiving any direct new business from it. Others don’t know where to begin. The overall objective of this class is to define the true goal of Social Media, engagement with your customers, and learn how to maximize your efforts while staying in compliance with all FREC rules and regulations and our Realtor Code of Ethics. This course will cover the basics of understanding who your audience is, how to find them, and how to create engagement through providing valuable information about their concerns and inter-ests. How to keep your customers information safe through best practices and risk management while keeping yourself from be-coming a target. 3 hours CE Credit.